Graphic Design for Marketing

You have an affinity for visual communication and a desire to connect and inspire through design. We have a uniquely foundational and applied curriculum for you. 

In this program you’ll learn how to meet the needs of a creative brief, create branding, ad and marketing campaigns, as well as understand and convey the business strategies behind every project. You can expect to  be mentored by professionals, build a solid portfolio, and exhibit your hard work in a final showcase frequented by industry professionals.

By the end of four years, you will have the conceptual and technical skills to tackle real-world design challenges, the people skills and negotiation savvy to work with clients and team members alike, and the confidence to continue exploring your creative future.

What’s unique about our Graphic Design for Marketing Program and the KPU Wilson School of Design?

• We are the only Graphic Design for Marketing program in Canada. Our students consistently place highly in prestigious design and scholarship competitions such as the RDG Trail Blazer Awards. Our small class sizes ensure that our faculty can mentor each and every student and help them realize their own unique potential.
• The purpose-built building for the KPU Wilson School of Design allows for collaboration and community-building with designers in all of our disciplines.
• Our graduates are not only job-ready but are also original thinkers who can problem-solve and create novel solutions — necessary skills for the designers of the future.
• We actively nurture our community of alumni to form a reservoir of support, connections and advice which will not only assist our new graduates

Rachel De Freitas

Gestures Coffee House
Student Awards — Social Responsibility – Series
Applied Arts

Cherlin Eggenfellner

Creatures of Curiosity
Student Award for Placemaking — Honourable Mention
Registered Graphic Designers (RGD)

Student Awards — Entire Promotional Design Program
Applied Arts

Orca Book
Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

Steel Breathing
Salazar Awards — Branding
Design Professionals of Canada

Student Award for Storytelling — Honourable Mention
Registered Graphic Designers (RGD)

Unbuttoned Beer
Student Award for Packaging — Honourable Mention
Registered Graphic Designers (RGD)

Matteo Ferralsco

AI Recipes for Hungry Designers
Student Award for Augmented Creativity
Registered Graphic Designers (RGD)

Mother Hulda Speakeasy
Salazar Awards — Branding, Honourable Mention
Design Professionals of Canada

Student Award for Retail Design
Registered Graphic Designers (RGD)

Student Award for Brand Design — Honourable Mention
Registered Graphic Designers (RGD)

RGD Trailblazer Award
Registered Graphic Designers

Cody Garcia

The Responsibility of Every Canadian
Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

Student Awards — Print
Applied Arts

Beyond Borders: United Nations in Space
Student Award for Web Design — Honourable Mention
Registered Graphic Designers (RGD)

Rowena Huang

Innovate to Educate
Jim Rimmer Scholarship
Design Professionals of Canada

Time of Death: 165
Salazar Awards — Video & Motion, Honourable Mention
Design Professionals of Canada

RGD Trailblazer Award
Registered Graphic Designers

Touch of Culture
Student Award for Packaging Design (Single) — Honourable Mention
Registered Graphic Designers (RGD)

Veronika Kansaka

Hop Dies Last
Salazar Awards — Honourable Mention
Design Professionals of Canada

A Strange Land We Call Home
Jim Rimmer Scholarship — Honourable Mention
Design Professionals of Canada

Elias Lemke

British Columbia Society of Landscape Architects
Salazar Awards — Branding, Honourable Mention
Design Professionals of Canada

Student Award for Brand Design — Honourable Mention
Registered Graphic Designers (RGD)

On Laughter Silvered Wing
Student Awards — Entire Design Program
Applied Arts

Student Award for Placemaking Design
Registered Graphic Designers (RGD)

Panagraph
Salazar Awards — Interactive
Design Professionals of Canada

Student Award for Typography — Honourable Mention
Registered Graphic Designers (RGD)

Erica Ma

New Town Bakery
Student Award for Brand Design — Honourable Mention
Registered Graphic Designers (RGD)

Cali Martin

For the Children
New Talent — Exhibit, Honourable Mention
Graphis

Van Westin
1st Place — Concept, Wine & Champagne
Dieline Awards

Silver Award — Student Concept, Luxury Goods
Pentawards

Shortlist — Student Work
Communication Arts

Packaging, Notable
Core77

New Talent — Logo, Honourable Mention
Graphis

New Talent — Branding, Honourable Mention
Graphis

New Talent — Packaging, Honourable Mention
Graphis

Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

Student Award for Packaging Design (Series) — Honourable Mention
Registered Graphic Designers (RGD)

Vancouver International Mountain Film Festival
Student Award for Placemaking Design — Honourable Mention
Registered Graphic Designers (RGD)

Van Vogue Jam
Student Award for Web Design — Honourable Mention
Registered Graphic Designers (RGD)

Eva Morenets

Fisher-Thief
Student Award for Packaging Design (Single) — Honourable Mention
Registered Graphic Designers (RGD)

Bella Sanchez

Canada West Mountain School
Salazar Awards — Branding, Honourable Mention
Design Professionals of Canada

Student Awards — Branding
Applied Arts

Student Award for Colour Design — Honourable Mention
Registered Graphic Designers (RGD)

Patronas
Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

Student Awards — Branding
Applied Arts

RGD Trailblazer Award
Registered Graphic Designers

Salazar Awards — Honourable Mention
Design Professionals of Canada

Georgia Stone

Residential School Survivor Campaign
Salazar Awards — Video & Motion, Honourable Mention
Design Professionals of Canada

Student Award for Motion Design — Honourable Mention
Registered Graphic Designers (RGD)

SeaSafe
Ray Hrynkow Scholarship
Design Professionals of Canada

Student Award for Social Good — Honourable Mention
Registered Graphic Designers (RGD)

Jim Rimmer Scholarship — Honourable Mention
Design Professionals of Canada

Rachel De Freitas

Coastal Jazz
Arnold Street Media Award for Logo Design, Honourable Mention
Registered Graphic Designers (RGD)

Gestures Coffee House
Jim Rimmer Scholarship
Design Professionals of Canada

Salazar Awards — Branding, Honourable Mention
Design Professionals of Canada

Student Awards, Shortlist
Communication Arts

SLD Award for Retail Design
Registered Graphic Designers (RGD)

Gravity Award for Social Good, Honourable Mention
Registered Graphic Designers (RGD)

Bronze — Graphic Design
Advertising & Design Club of Canada (ADCC)

Watchout
Trailblazer Award
Registered Graphic Designers (RGD)

Zulu Alpha Kilo Award for Advertising, Honourable Mention
Registered Graphic Designers (RGD)

Julian Doerschlag

Vivo
Salazar Awards — Interactive Honourable Mention
Design Professionals of Canada

Manesha Dulay

Norco Bikes
Salazar Awards — Branding, Honourable Mention
Design Professionals of Canada

Portfolio Annual Report
Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

Cherlyn Eggenfellner

Fentanyl Overdose Response
Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

Unbuttoned Beer Series
Student Awards — Packaging
Applied Arts

Matteo Ferralasco

Skyfall
Salazar Awards — Interactive
Design Professionals of Canada

Ellie Kim

Brewed in Tunes
Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

To Right a Wrong
Salazar Awards — Interactive, Honourable Mention
Design Professionals of Canada

Elias Lemke

Tales from the Forgotten
Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

Cali Martin

For the Children
Ray Hrynkow Scholarship
Design Professionals of Canada

Salazar Awards — Interactive Honourable Mention
Design Professionals of Canada

Priya Sahota

Ghosts
Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

Bella Sanchez

Lost in the Depth
Salazar Awards — Interactive
Design Professionals of Canada

Frozen Child
Salazar Awards — Print
Design Professionals of Canada

Student Awards — Print
Applied Arts

Manesha Dulay

Remembering to Remember
Ray Hrynkow Scholarship
Design Professionals of Canada

Jim Rimmer Scholarship, Honourable Mention  
Design Professionals of Canada

Sanissingni
Salazar Awards — Interactive
Design Professionals of Canada

Jim Rimmer Scholarship  
Design Professionals of Canada

Nurun Award for User Experience Design— Honourable Mention
Registered Graphic Designers

The Works Design Award for Web Design — Honourable Mention
Registered Graphic Designers

Karen Gao

Canada’s First State of Youth Report
Student Awards — Editorial Design
Applied Arts

Elias Lemke

Hakai Magazine
Student Awards — Editorial Design
Applied Arts

Santa Marciana
Greenmelon Award for Packaging — Honourable Mention
Registered Graphic Designers (RGD)

Cali Martin

1984
Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

Riley Park

Shifting Minds
Social Good Design Awards
Registered Graphic Designers (RGD)

Priya Sahota

My Ed Helper
Salazar Awards — Interactive, Honourable Mention
Design Professionals of Canada

Ghosts: A Guide to Residential Schools
Jim Rimmer Scholarship  
Design Professionals of Canada

Bella Sanchez

Coastal Creatures
Salazar Awards — Branding, Honourable Mention
Design Professionals of Canada

SLD Award for Retail Design — Honourable Mention
Registered Graphic Designers

Fenrir
Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

RGD Trailblazer Award
Registered Graphic Designers

Personal Website
.design Award
Registered Graphic Designers (RGD)

Akram Shaban

94+
Salazar Award — Interactive, Honourable Mention
Design Professionals of Canada

VanUX Finalist
Vancouver UX Awards

Ella Taylor

City of Squamish
q30 Design Award — Honourable Mention
Registered Graphic Designers

Dickies
Student Awards — Branding
Applied Arts

Salazar Award — Branding, Honourable Mention
Design Professionals of Canada

SLD Award for Retail Design
Registered Graphic Designers (RGD)

The Last Stop
Student Awards — Promotional Design
Applied Arts

Salazar Award — Branding
Design Professionals of Canada

Christina Tran

NORTHEAST: A guide to Chinese Canadian history
Jim Rimmer Scholarship — Honourable Mention
Design Professionals of Canada 

The Works Design Award for Web Design — Honourable Mention
Registered Graphic Designers

Brett Boivin

Dancing Pickle Sandwiches
Silver — Graphic Design
Advertising & Design Club of Canada (ADCC)

Marta Caduhada

Next Fest 2021
Student Awards — Promotional Design
Applied Arts

Folkhouse Brewery — Meet the Gang
Bronze — Graphic Design
Advertising & Design Club of Canada (ADCC)

Finalist  
Registered Graphic Designers (RGD)

Carmen Cheung

Departure
Student Awards — Graphic Design
Applied Arts

Folkhouse Brewery — Chicken Tales Beer
Student Awards — Packaging
Applied Arts

Chinatown Vancouver Tourism Guidebook
Bronze — Editorial & Book Design  
Advertising & Design Club of Canada (ADCC)

Manesha Dulay

India’s Farmers Protest
Jim Rimmer Scholarship  
Design Professionals of Canada

Gravity Inc. Award for Social Change, Honourable Mention
Registered Graphic Designers (RGD)

Works Design Award for Web Design, Honourable Mention
Registered Graphic Designers (RGD)

Miguel Manrique

In the thick of the smoke
Salazar Awards — Motion & Video
Design Professionals of Canada

Akram Shaban

Zaytun
Salazar Awards — Branding
Design Professionals of Canada

Forge Media + Design Award for Logo Design, Honourable Mention
Registered Graphic Designers (RGD)

Kurtis Stevenson

Snack Pack
Greenmelon Award for Packaging Design, Honourable Mention
Registered Graphic Designers (RGD)

Ella Taylor

Epidemic of Apprehension
Pivot Award for Information Design
Registered Graphic Designers (RGD)

Cassidy Van Delft

Hereabouts Locally Sourced Eatery
Silver — Editorial & Book Design
Advertising & Design Club of Canada (ADCC)

Brett Boivin

Data in Motion
Bronze — Graphic Design
Advertising & Design Club of Canada (ADCC)

Folkhouse Brewing Cooperative
Bronze — Graphic Design
Advertising & Design Club of Canada (ADCC)

Carmen Cheung

Soul Soup
Salazar Awards — Packaging
Design Professionals of Canada

Melissa Fraser

Polari
Bronze — Graphic Design
Advertising & Design Club of Canada (ADCC)

Josh Groom

Coco Bark
2020 Student Awards — Packaging
Applied Arts

Liam Kennedy

The Runaways
Ray Hrynkow Scholarship
Design Professionals of Canada

Jim Scholarship
Design Professionals of Canada

Student Awards — Editorial Design
Applied Arts

Student Awards — Editorial Design
Applied Arts

Student Awards, Honourable Mention
Registered Graphic Designers (RGD)

Student Awards, Honourable Mention
Registered Graphic Designers (RGD)

Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

The Folk Ale Beer Series
52 Pick-Up Award for Typography
Registered Graphic Designers (RGD)

Bronze — Graphic Design
Advertising & Design Club of Canada (ADCC)

Arden Leidl

Marmitts
Student Awards — Packaging
Applied Arts

Linda Lu

The Ugly Dumpling
Salazar Awards— Branding 
Design Professionals of Canada

Paris Summers

Little Bear
Cheryl Lynn Rutledge Northern Indigenous Student Award  
Design Professionals of Canada

Melissa Fraser

Folkhaus Brewery
Top Talent — Print 
Adobe Design Achievement Awards

Students Awards — Packaging 
Applied Arts

Julianne Herbert

Amie Birth Control App
Bronze — Interactive 
Advertising & Design Club of Canada (ADCC)

Founding Fathers
Students Awards — Packaging 
Applied Arts

Bronze — Graphic Design
Advertising & Design Club of Canada (ADCC)

Liam Kennedy

No Country for Old Men
Student Awards — Editorial Design 
Applied Arts

Sarah Kraft

Meal Planning App
Salazar Awards — Interactive, Honourable Mention 
Applied Arts

Hannah Friesen

Pick Your Poison
Student Awards — Design 
Applied Arts

Burt’s Bees
Salazar Awards — Branding 
Design Professionals of Canada

Mackenzie Gooch

Gutless Vegan Butcher Shop
q30 Design Award 
Registered Graphic Designers (RGD)

Gravity Award for Social Good Design — Honourable Mention
Registered Graphic Designers (RGD)

Salazar Awards — Print, Honourable Mention
Design Professionals of Canada

I-Chen Hsu

Folkhouse Brewery — New Icons
Student Awards — Packaging Design 
Applied Arts

Dustin Matos

LVLCAP Gaming Blog
Studio123 Award for Visual Web Design 
Registered Graphic Designers (RGD)

Mackenzie Gooch

Gutless Vegan Butcher Shop
Jim Rimmer Scholarship 
Design Professionals of Canada

Ashbel Ong

Caribou Coffee
Mosaic Award for Story-telling 
Registered Graphic Designers (RGD)