Graphic Design for Marketing
You have an affinity for visual communication and a desire to connect and inspire through design. We have a uniquely foundational and applied curriculum for you.
In this program you’ll learn how to meet the needs of a creative brief, create branding, ad and marketing campaigns, as well as understand and convey the business strategies behind every project. You can expect to be mentored by professionals, build a solid portfolio, and exhibit your hard work in a final showcase frequented by industry professionals.
Explore the work of our current graduates
- Alexander Weitzel
- Anna Ladd
- Camille Clores
- Chase Hudson
- Christian Pagal
- Christina Tran
- Emlyn Rocha
- Julian Doerschlag
- Katie Koch
- Kayli Koonar
- Manesha Dulay
- Miguel Peralta
- Mikayla Croucher
- Priya Sahota
- Rachel De Freitas
- Sandy Dong
- Sarah Tan
- Sukhman Jassal
Explore the work of our recent graduates
Our students are award winning
2023
- Rachel De Freitas 4th Year
- Project: Gestures Coffee House
- Salazar Award — Branding Honourable Mention
- Design Professionals of Canada
- Julian Doerschlag 4th Year
- Project: Vivo
- Salazar Award — Interactive Honourable Mention
- Design Professionals of Canada
- Manesha Dulay 4th Year
- Project: Norco Bikes
- Salazar Award — Branding Honourable Mention
- Design Professionals of Canada
- Project: Portfolio Annual Report
- Salazar Award — Print Honourable Mention
- Design Professionals of Canada
- Priya Sahota 4th Year
- Project: Ghosts
- Salazar Award — Print Honourable Mention
- Design Professionals of Canada
- Cherlyn Eggenfellner 3rd Year
- Project: Fentanyl Overdose Response
- Salazar Award — Print Honourable Mention
- Design Professionals of Canada
- Project: Unbuttoned Beer Series
- Packaging Design
- Applied Arts
- Matteo Ferralasco 3rd Year
- Project: Skyfall
- Salazar Award — Interactive
- Design Professionals of Canada
- Ellie Kim 3rd Year
- Project: To Right a Wrong
- Salazar Award — Interactive Honourable Mention
- Design Professionals of Canada
- Project: Brewed in Tunes
- Salazar Award — Print Honourable Mention
- Design Professionals of Canada
- Elias Lemke 3rd Year
- Project: Tales from the Forgotten
- Salazar Award — Print Honourable Mention
- Design Professionals of Canada
- Cali Martin 3rd Year
- Project: For the Children
- Ray Hrynkow Scholarship
- Design Professionals of Canada
- Project: For the Children
- Salazar Award — Interactive Honourable Mention
- Design Professionals of Canada
- Bella Sanchez 3rd Year
- Project: Lost in the Depth
- Salazar Award — Interactive
- Design Professionals of Canada
- Project: Frozen Child
- Salazar Award — Print
- Design Professionals of Canada
- Project: Frozen Child
- Editorial Design
- Applied Arts
2022
- Karen Gao 2022 Graduate
- Project: Canada's First State of Youth Report
- Applied Arts Student Design Award
- Applied Arts
- Riley Park 2022 Graduate
- Project: Shifting Minds
- Social Good Design Awards
- Registered Graphic Designers (RGD)
- Akram Shaban 2022 Graduate
- Project: 94+
- Salazar Award — Interactive, Honourable Mention
- Design Professionals of Canada
- Project: 94+
- VanUX Finalist
- Vancouver UX Awards
- Ella Taylor 2022 Graduate
- Project: Dickies
- Applied Arts Student Design Award
- Applied Arts
- Project: Dickies
- Salazar Award — Branding, Honourable Mention
- Design Professionals of Canada
- Project: The Last Stop
- Applied Arts Student Design Award
- Applied Arts
- Project: The Last Stop
- Salazar Award — Branding
- Design Professionals of Canada
- Project: City of Squamish
- q30 Design Award — Honourable Mention
- Registered Graphic Designers
- Project: Dickie Dee
- SLD Award for Retail Design
- Registered Graphic Designers
- Manesha Dulay 4th Year
- Project: Sanissingni
- Salazar Award — Interactive
- Design Professionals of Canada
- Project: Remembering to Remember
- Ray Hrynkow Scholarship
- Design Professionals of Canada
- Project: Sanissingni
- Jim Rimmer Scholarship, Honourable Mention
- Design Professionals of Canada
- Project: Remembering to Remember
- Jim Rimmer Scholarship, Honourable Mention
- Design Professionals of Canada
- Project: Sanissingni
- Nurun Award for User Experience Design— Honourable Mention
- Registered Graphic Designers
- Project: Sanissingni
- The Works Design Award for Web Design — Honourable Mention
- Registered Graphic Designers
- Priya Sahota 4th Year
- Project: My ED Helper
- Salazar Award — Interactive, Honourable Mention
- Design Professionals of Canada
- Project: Ghosts: A Guide to Residential Schools
- Jim Rimmer Scholarship
- Design Professionals of Canada
- Elias Lemke 3rd Year
- Project: Hakai Magazine
- Applied Arts Student Design Award
- Applied Arts
- Project: Santa Marciana
- Greenmelon Award for Packaging — Honourable Mention
- Registered Graphic Designers
- Cali Martin 3rd Year
- Project: 1984
- Salazar Award — Print, Honourable Mention
- Design Professionals of Canada
- Bella Sanchez 3rd Year
- Project: Coastal Creatures
- Salazar Award — Branding, Honourable Mention
- Design Professionals of Canada
- Project: Fenrir
- Salazar Award — Print, Honourable Mention
- Design Professionals of Canada
- Project: Fenrir
- RGD Trailblazer Award
- Registered Graphic Designers
- Project: Personal Website
- .design Award for Personal Website
- Registered Graphic Designers
- Project: Creatures of the Coast
- SLD Award for Retail Design — Honourable Mention
- Registered Graphic Designers
- Christina Tran 4th Year
- Project: NORTHEAST: A to Chinese Canadian History
- Jim Rimmer Scholarship — Honourable Mention
- Design Professionals of Canada
- Project: NORTHEAST: A to Chinese Canadian History
- The Works Design Award for Web Design — Honourable Mention
- Registered Graphic Designers
2021
- Brett Boivin 2021 Graduate
- Project: Dancing Pickle Sandwiches
- Silver — Graphic Design
- Advertising & Design Club of Canada (ADCC)
- Marta Caduhada 2021 Graduate
- Project: Next Fest 2021
- Winner — Promotional Design
- Applied Arts
- Project: Folkhouse Brewery: Meet the Gang
- Bronze — Graphic Design
- Advertising & Design Club of Canada (ADCC)
- Project: Folkhouse Brewery: Meet the Gang
- Finalist
- Registered Graphic Designers (RGD)
- Carmen Cheung 2021 Graduate
- Project: Departure
- Winner — Graphic Design
- Applied Arts
- Project: Folkhouse Brewery — Chicken Tales Beer
- Winner — Packaging
- Applied Arts
- Project: Chinatown Vancouver Tourism Guidebook
- Bronze — Editorial & Book Design
- Advertising & Design Club of Canada (ADCC)
- Manesha Dulay 3rd Year
- Project: India's Farmers Protest
- Jim Rimmer Scholarship
- Graphic Designers of Canada
- Project: India's Farmers Protest
- Honourable Mention, Gravity Inc. Award for Social Change
- Registered Graphic Designers (RGD)
- Project: India's Farmers Protest
- Honourable Mention, Works Design Award for Web Design
- Registered Graphic Designers (RGD)
- Miguel Manrique 2022 Graduate
- Project: In the thick of the smoke
- Salazar Award — Motion & Video
- Graphic Designers of Canada
- Akram Shaban 2022 Graduate
- Project: Zaytun
- Salazar Award — Branding
- Graphic Designers of Canada
- Project: Zaytun
- Honourable Mention, Forge Media + Design Award for Logo Design
- Registered Graphic Designers (RGD)
- Kurtis Stevenson 2022 Graduate
- Project: Snack Pack
- Honourable Mention, Greenmelon Award for Packaging Design
- Registered Graphic Designers (RGD)
- Ella Taylor 2022 Graduate
- Project: Epidemic of Apprehension
- Winner, Pivot Award for Information Design
- Registered Graphic Designers (RGD)
- Cassidy Van Delft 2022 Graduate
- Project: Hereabouts Locally Sourced Eatery
- Silver — Editorial & Book Design
- Advertising & Design Club of Canada (ADCC)
2020
- Brett Boivin 2021 Graduate
- Project: Data in Motion
- Finalist — Graphic Design
- Advertising & Design Club of Canada (ADCC)
- Project: Folkhouse Brewing Cooperative
- Finalist — Graphic Design
- Advertising & Design Club of Canada (ADCC)
- Carmen Cheung 2021 Graduate
- Project: Soul Soup
- Salazar Award — Print
- Graphic Designers of Canada
- Melissa Fraser 2021 Graduate
- Project: Polari
- Finalist — Graphic Design
- Advertising & Design Club of Canada (ADCC)
- Joshua Groom 2021 Graduate
- Project: Coco Bark
- Winner — Packaging
- Applied Arts
- Liam Kennedy 2021 Graduate
- Project: The Runaways
- Ray Hrynkow Scholarship
- Graphic Designers of Canada
- Project: The Runaways
- Jim Rimmer Scholarship
- Graphic Designers of Canada
- Project: The Runaways
- Winner — Editorial Design
- Applied Arts
- Project: The Runaways
- Honourable Mention — Student Student Awards
- Registered Graphic Designers (RGD)
- Project: The Runaways
- Salazar Award — Print, Honourable Mention
- Graphic Designers of Canada
- Project: The Folk Ale Beer Series
- Winner — 52 Pick-Up Award for Typography
- Registered Graphic Designers (RGD)
- Project: The Folk Ale Beer Series
- Bronze — Graphic Design
- Advertising & Design Club of Canada (ADCC)
- Arden Leidl 2021 Graduate
- Project: Marmitts
- Winner — Packaging Design
- Applied Arts
- Paris Summers 2021 Graduate
- Project: Little Bear
- Cheryl Lynn Rutledge Northern Indigenous Student Award
- Graphic Designers of Canada
- Linda Luu 2020 Graduate
- Project: The Ugly Dumpling
- Salazar Award — Branding
- Graphic Designers of Canada
2019
- Melissa Fraser 2021 Graduate
- Project: Folkhaus Brewery
- Top Talent — Print
- Adobe Design Achievement Awards
- Project: Folkhaus Brewery
- Winner — Packaging Design
- Applied Arts
- Julianne Herbert 2020 Graduate
- Project: Amie Birth Control App
- Bronze — Interactive
- Advertising & Design Club of Canada (ADCC)
- Project: Founding Fathers
- Winner — Packaging Design
- Applied Arts
- Project: Founding Fathers
- Bronze — Graphic Design
- Advertising & Design Club of Canada (ADCC)
- Liam Kennedy 2021 Graduate
- Project: No Country for Old Men
- Winner — Editorial Design
- Applied Arts
- Sarah Kraft 2020 Graduate
- Project: Saver — Meal Planning App
- Salazar Award — Interactive, Honourable Mention
- Graphic Designers of Canada
2018
- Hannah Friesen 2018 Graduate
- Project: Pick Your Poison
- Winner — Design
- Applied Arts
- Project: Burt's Bees Rebrand
- Salazar Award — Branding
- Graphic Designers of Canada
- Mackenzie Gooch 2018 Graduate
- Project: Gutless Vegan Butcher Shop
- Winner — q30 Design Award
- Registered Graphic Designers (RGD)
- Project: Gutless Vegan Butcher Shop
- Gravity Award for Social Good Design — Honourable Mention
- Registered Graphic Designers (RGD)
- Project: Gutless Vegan Butcher Shop
- Salazar Award — Print, Honourable Mention
- Graphic Designers of Canada
- I-Chen Hsu 2019 Graduate
- Project: Folkhouse Brewery — New Icons
- Winner — Packaging Design
- Applied Arts
- Dustin Matos 2018 Graduate
- Project: LVLCAP Gaming Blog
- Winner — Studio123 Award for Visual Web Design
- Registered Graphic Designers (RGD)
2017
- Mackenzie Gooch 2018 Graduate
- Project: Gutless Vegan Butcher Shop
- Jim Rimmer Scholarship
- Graphic Designers of Canada
- Ashbel Ong 2017 Graduate
- Project: Caribou Coffee
- Mosaic Award for Story-telling
- Registered Graphic Designers (RGD)
The Wilson School of Design offers four Bachelor of Design degrees, two diplomas, one certificate, and CIDA accreditation for interior designers. Curious? Take the next step forward in your pursuit of potential.Apply Now
Program Model
| Year 1 | |
|---|---|
| 1100 | Introduction to University Writing |
| 1100 | Typographic Design 1 |
| 1110 | Image Development |
| 1121 | Graphic Design Software Applications 1 |
| 1140 | Graphic Design And Society 1 |
| 1200 | Typographic Design 2 |
| 1210 | Concept Development |
| 1220 | Graphic Design Software Applications 2 |
| 1240 | Graphic Design & Society 2 |
| 1199 | Introduction to Marketing |
| Year 2 | |
|---|---|
| 2140 | Communication Design & Popular Culture |
| 2100 | Editorial Design 1 |
| 2110 | Introduction to Advertising Design |
| 2120 | Print Technologies |
| 2140 | Communication Design & Popular Culture |
| 2200 | Editorial Design 2 |
| 2210 | Web Design |
| 2222 | Video & Animation |
| 2230 | Introduction to Marketing Communications |
| — | GDMA Liberal Education Elective |
| Year 3 | |
|---|---|
| 3100 | Information Design |
| 3110 | UI/UX Design 1 |
| 3122 | Interactive Technologies: Design & Development |
| 3130 | Marketing Communications Design 1 |
| 3140 | Interactive Technologies & Society |
| 3200 | Branding 1 |
| 3210 | Packaging Design |
| 3220 | UI/UX Design 2 |
| 3225 | Typographic Design 3 |
| 3230 | Marketing Communications Design 2 |
| Year 4 | |
|---|---|
| 3000 | Strategic Marketing Decision Making |
| 4100 | Branding 2 |
| 4120 | Capstone Project |
| 4130 | Small Business Essentials |
| 4200 | Advertising Design |
| 4221 | Strategic Portfolio Development |
| 4222 | Special Topics in Interactive Technologies |
| 4230 | Mentorship for Professional Practice |
| 4240 | Contemporary Issues in Graphic Design |
| - | GDMA Liberal Education Elective |