Graphic Design for Marketing

In this program you’ll learn how to meet the needs of a creative brief, create branding, ad and marketing campaigns, as well as understand and convey the business strategies behind every project. You can expect to  be mentored by professionals, build a solid portfolio, and exhibit your hard work in a final showcase frequented by industry professionals.

By the end of four years, you will have the conceptual and technical skills to tackle real-world design challenges, the people skills and negotiation savvy to work with clients and team members alike, and the confidence to continue exploring your creative future.

What’s unique about our Graphic Design for Marketing Program and the KPU Wilson School of Design?

  • We are the only Graphic Design for Marketing program in Canada. Our students consistently place highly in prestigious design and scholarship competitions such as the RDG Trail Blazer Awards. Our small class sizes ensure that our faculty can mentor each and every student and help them realize their own unique potential.
  • The purpose-built building for the KPU Wilson School of Design allows for collaboration and community-building with designers in all of our disciplines.
  • Our graduates are not only job-ready but are also original thinkers who can problem-solve and create novel solutions — necessary skills for the designers of the future.
  • We actively nurture our community of alumni to form a reservoir of support, connections and advice which will not only assist our new graduates

    Rachel De Freitas

    Gestures Coffee House
    Student Awards — Social Responsibility – Series
    Applied Arts

    Cherlin Eggenfellner

    Creatures of Curiosity
    Student Award for Placemaking — Honourable Mention
    Registered Graphic Designers (RGD)

    Student Awards — Entire Promotional Design Program
    Applied Arts

    Orca Book
    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    Steel Breathing
    Salazar Awards — Branding
    Design Professionals of Canada

    Student Award for Storytelling — Honourable Mention
    Registered Graphic Designers (RGD)

    Unbuttoned Beer
    Student Award for Packaging — Honourable Mention
    Registered Graphic Designers (RGD)

    Matteo Ferralsco

    AI Recipes for Hungry Designers
    Student Award for Augmented Creativity
    Registered Graphic Designers (RGD)

    Mother Hulda Speakeasy
    Salazar Awards — Branding, Honourable Mention
    Design Professionals of Canada

    Student Award for Retail Design
    Registered Graphic Designers (RGD)

    Student Award for Brand Design — Honourable Mention
    Registered Graphic Designers (RGD)

    RGD Trailblazer Award
    Registered Graphic Designers

    Cody Garcia

    The Responsibility of Every Canadian
    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    Student Awards — Print
    Applied Arts

    Beyond Borders: United Nations in Space
    Student Award for Web Design — Honourable Mention
    Registered Graphic Designers (RGD)

    Rowena Huang

    Innovate to Educate
    Jim Rimmer Scholarship
    Design Professionals of Canada

    Time of Death: 165
    Salazar Awards — Video & Motion, Honourable Mention
    Design Professionals of Canada

    RGD Trailblazer Award
    Registered Graphic Designers

    Touch of Culture
    Student Award for Packaging Design (Single) — Honourable Mention
    Registered Graphic Designers (RGD)

    Veronika Kansaka

    Hop Dies Last
    Salazar Awards — Honourable Mention
    Design Professionals of Canada

    A Strange Land We Call Home
    Jim Rimmer Scholarship — Honourable Mention
    Design Professionals of Canada

    Elias Lemke

    British Columbia Society of Landscape Architects
    Salazar Awards — Branding, Honourable Mention
    Design Professionals of Canada

    Student Award for Brand Design — Honourable Mention
    Registered Graphic Designers (RGD)

    On Laughter Silvered Wing
    Student Awards — Entire Design Program
    Applied Arts

    Student Award for Placemaking Design
    Registered Graphic Designers (RGD)

    Panagraph
    Salazar Awards — Interactive
    Design Professionals of Canada

    Student Award for Typography — Honourable Mention
    Registered Graphic Designers (RGD)

    Erica Ma

    New Town Bakery
    Student Award for Brand Design — Honourable Mention
    Registered Graphic Designers (RGD)

    Cali Martin

    For the Children
    New Talent — Exhibit, Honourable Mention
    Graphis

    Van Westin
    1st Place — Concept, Wine & Champagne
    Dieline Awards

    Silver Award — Student Concept, Luxury Goods
    Pentawards

    Shortlist — Student Work
    Communication Arts

    Packaging, Notable
    Core77

    New Talent — Logo, Honourable Mention
    Graphis

    New Talent — Branding, Honourable Mention
    Graphis

    New Talent — Packaging, Honourable Mention
    Graphis

    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    Student Award for Packaging Design (Series) — Honourable Mention
    Registered Graphic Designers (RGD)

    Vancouver International Mountain Film Festival
    Student Award for Placemaking Design — Honourable Mention
    Registered Graphic Designers (RGD)

    Van Vogue Jam
    Student Award for Web Design — Honourable Mention
    Registered Graphic Designers (RGD)

    Eva Morenets

    Fisher-Thief
    Student Award for Packaging Design (Single) — Honourable Mention
    Registered Graphic Designers (RGD)

    Bella Sanchez

    Canada West Mountain School
    Salazar Awards — Branding, Honourable Mention
    Design Professionals of Canada

    Student Awards — Branding
    Applied Arts

    Student Award for Colour Design — Honourable Mention
    Registered Graphic Designers (RGD)

    Patronas
    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    Student Awards — Branding
    Applied Arts

    RGD Trailblazer Award
    Registered Graphic Designers

    Salazar Awards — Honourable Mention
    Design Professionals of Canada

    Georgia Stone

    Residential School Survivor Campaign
    Salazar Awards — Video & Motion, Honourable Mention
    Design Professionals of Canada

    Student Award for Motion Design — Honourable Mention
    Registered Graphic Designers (RGD)

    SeaSafe
    Ray Hrynkow Scholarship
    Design Professionals of Canada

    Student Award for Social Good — Honourable Mention
    Registered Graphic Designers (RGD)

    Jim Rimmer Scholarship — Honourable Mention
    Design Professionals of Canada

    Rachel De Freitas

    Coastal Jazz
    Arnold Street Media Award for Logo Design, Honourable Mention
    Registered Graphic Designers (RGD)

    Gestures Coffee House
    Jim Rimmer Scholarship
    Design Professionals of Canada

    Salazar Awards — Branding, Honourable Mention
    Design Professionals of Canada

    Student Awards, Shortlist
    Communication Arts

    SLD Award for Retail Design
    Registered Graphic Designers (RGD)

    Gravity Award for Social Good, Honourable Mention
    Registered Graphic Designers (RGD)

    Bronze — Graphic Design
    Advertising & Design Club of Canada (ADCC)

    Watchout
    Trailblazer Award
    Registered Graphic Designers (RGD)

    Zulu Alpha Kilo Award for Advertising, Honourable Mention
    Registered Graphic Designers (RGD)

    Julian Doerschlag

    Vivo
    Salazar Awards — Interactive Honourable Mention
    Design Professionals of Canada

    Manesha Dulay

    Norco Bikes
    Salazar Awards — Branding, Honourable Mention
    Design Professionals of Canada

    Portfolio Annual Report
    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    Cherlyn Eggenfellner

    Fentanyl Overdose Response
    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    Unbuttoned Beer Series
    Student Awards — Packaging
    Applied Arts

    Matteo Ferralasco

    Skyfall
    Salazar Awards — Interactive
    Design Professionals of Canada

    Ellie Kim

    Brewed in Tunes
    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    To Right a Wrong
    Salazar Awards — Interactive, Honourable Mention
    Design Professionals of Canada

    Elias Lemke

    Tales from the Forgotten
    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    Cali Martin

    For the Children
    Ray Hrynkow Scholarship
    Design Professionals of Canada

    Salazar Awards — Interactive Honourable Mention
    Design Professionals of Canada

    Priya Sahota

    Ghosts
    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    Bella Sanchez

    Lost in the Depth
    Salazar Awards — Interactive
    Design Professionals of Canada

    Frozen Child
    Salazar Awards — Print
    Design Professionals of Canada

    Student Awards — Print
    Applied Arts

    Manesha Dulay

    Remembering to Remember
    Ray Hrynkow Scholarship
    Design Professionals of Canada

    Jim Rimmer Scholarship, Honourable Mention  
    Design Professionals of Canada

    Sanissingni
    Salazar Awards — Interactive
    Design Professionals of Canada

    Jim Rimmer Scholarship  
    Design Professionals of Canada

    Nurun Award for User Experience Design— Honourable Mention
    Registered Graphic Designers

    The Works Design Award for Web Design — Honourable Mention
    Registered Graphic Designers

    Karen Gao

    Canada’s First State of Youth Report
    Student Awards — Editorial Design
    Applied Arts

    Elias Lemke

    Hakai Magazine
    Student Awards — Editorial Design
    Applied Arts

    Santa Marciana
    Greenmelon Award for Packaging — Honourable Mention
    Registered Graphic Designers (RGD)

    Cali Martin

    1984
    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    Riley Park

    Shifting Minds
    Social Good Design Awards
    Registered Graphic Designers (RGD)

    Priya Sahota

    My Ed Helper
    Salazar Awards — Interactive, Honourable Mention
    Design Professionals of Canada

    Ghosts: A Guide to Residential Schools
    Jim Rimmer Scholarship  
    Design Professionals of Canada

    Bella Sanchez

    Coastal Creatures
    Salazar Awards — Branding, Honourable Mention
    Design Professionals of Canada

    SLD Award for Retail Design — Honourable Mention
    Registered Graphic Designers

    Fenrir
    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    RGD Trailblazer Award
    Registered Graphic Designers

    Personal Website
    .design Award
    Registered Graphic Designers (RGD)

    Akram Shaban

    94+
    Salazar Award — Interactive, Honourable Mention
    Design Professionals of Canada

    VanUX Finalist
    Vancouver UX Awards

    Ella Taylor

    City of Squamish
    q30 Design Award — Honourable Mention
    Registered Graphic Designers

    Dickies
    Student Awards — Branding
    Applied Arts

    Salazar Award — Branding, Honourable Mention
    Design Professionals of Canada

    SLD Award for Retail Design
    Registered Graphic Designers (RGD)

    The Last Stop
    Student Awards — Promotional Design
    Applied Arts

    Salazar Award — Branding
    Design Professionals of Canada

    Christina Tran

    NORTHEAST: A guide to Chinese Canadian history
    Jim Rimmer Scholarship — Honourable Mention
    Design Professionals of Canada 

    The Works Design Award for Web Design — Honourable Mention
    Registered Graphic Designers

    Brett Boivin

    Dancing Pickle Sandwiches
    Silver — Graphic Design
    Advertising & Design Club of Canada (ADCC)

    Marta Caduhada

    Next Fest 2021
    Student Awards — Promotional Design
    Applied Arts

    Folkhouse Brewery — Meet the Gang
    Bronze — Graphic Design
    Advertising & Design Club of Canada (ADCC)

    Finalist  
    Registered Graphic Designers (RGD)

    Carmen Cheung

    Departure
    Student Awards — Graphic Design
    Applied Arts

    Folkhouse Brewery — Chicken Tales Beer
    Student Awards — Packaging
    Applied Arts

    Chinatown Vancouver Tourism Guidebook
    Bronze — Editorial & Book Design  
    Advertising & Design Club of Canada (ADCC)

    Manesha Dulay

    India’s Farmers Protest
    Jim Rimmer Scholarship  
    Design Professionals of Canada

    Gravity Inc. Award for Social Change, Honourable Mention
    Registered Graphic Designers (RGD)

    Works Design Award for Web Design, Honourable Mention
    Registered Graphic Designers (RGD)

    Miguel Manrique

    In the thick of the smoke
    Salazar Awards — Motion & Video
    Design Professionals of Canada

    Akram Shaban

    Zaytun
    Salazar Awards — Branding
    Design Professionals of Canada

    Forge Media + Design Award for Logo Design, Honourable Mention
    Registered Graphic Designers (RGD)

    Kurtis Stevenson

    Snack Pack
    Greenmelon Award for Packaging Design, Honourable Mention
    Registered Graphic Designers (RGD)

    Ella Taylor

    Epidemic of Apprehension
    Pivot Award for Information Design
    Registered Graphic Designers (RGD)

    Cassidy Van Delft

    Hereabouts Locally Sourced Eatery
    Silver — Editorial & Book Design
    Advertising & Design Club of Canada (ADCC)

    Brett Boivin

    Data in Motion
    Bronze — Graphic Design
    Advertising & Design Club of Canada (ADCC)

    Folkhouse Brewing Cooperative
    Bronze — Graphic Design
    Advertising & Design Club of Canada (ADCC)

    Carmen Cheung

    Soul Soup
    Salazar Awards — Packaging
    Design Professionals of Canada

    Melissa Fraser

    Polari
    Bronze — Graphic Design
    Advertising & Design Club of Canada (ADCC)

    Josh Groom

    Coco Bark
    2020 Student Awards — Packaging
    Applied Arts

    Liam Kennedy

    The Runaways
    Ray Hrynkow Scholarship
    Design Professionals of Canada

    Jim Scholarship
    Design Professionals of Canada

    Student Awards — Editorial Design
    Applied Arts

    Student Awards — Editorial Design
    Applied Arts

    Student Awards, Honourable Mention
    Registered Graphic Designers (RGD)

    Student Awards, Honourable Mention
    Registered Graphic Designers (RGD)

    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    The Folk Ale Beer Series
    52 Pick-Up Award for Typography
    Registered Graphic Designers (RGD)

    Bronze — Graphic Design
    Advertising & Design Club of Canada (ADCC)

    Arden Leidl

    Marmitts
    Student Awards — Packaging
    Applied Arts

    Linda Lu

    The Ugly Dumpling
    Salazar Awards— Branding 
    Design Professionals of Canada

    Paris Summers

    Little Bear
    Cheryl Lynn Rutledge Northern Indigenous Student Award  
    Design Professionals of Canada

    Melissa Fraser

    Folkhaus Brewery
    Top Talent — Print 
    Adobe Design Achievement Awards

    Students Awards — Packaging 
    Applied Arts

    Julianne Herbert

    Amie Birth Control App
    Bronze — Interactive 
    Advertising & Design Club of Canada (ADCC)

    Founding Fathers
    Students Awards — Packaging 
    Applied Arts

    Bronze — Graphic Design
    Advertising & Design Club of Canada (ADCC)

    Liam Kennedy

    No Country for Old Men
    Student Awards — Editorial Design 
    Applied Arts

    Sarah Kraft

    Meal Planning App
    Salazar Awards — Interactive, Honourable Mention 
    Applied Arts

    Hannah Friesen

    Pick Your Poison
    Student Awards — Design 
    Applied Arts

    Burt’s Bees
    Salazar Awards — Branding 
    Design Professionals of Canada

    Mackenzie Gooch

    Gutless Vegan Butcher Shop
    q30 Design Award 
    Registered Graphic Designers (RGD)

    Gravity Award for Social Good Design — Honourable Mention
    Registered Graphic Designers (RGD)

    Salazar Awards — Print, Honourable Mention
    Design Professionals of Canada

    I-Chen Hsu

    Folkhouse Brewery — New Icons
    Student Awards — Packaging Design 
    Applied Arts

    Dustin Matos

    LVLCAP Gaming Blog
    Studio123 Award for Visual Web Design 
    Registered Graphic Designers (RGD)

    Mackenzie Gooch

    Gutless Vegan Butcher Shop
    Jim Rimmer Scholarship 
    Design Professionals of Canada

    Ashbel Ong

    Caribou Coffee
    Mosaic Award for Story-telling 
    Registered Graphic Designers (RGD)