Sarah is an analytical, multi-faceted, and disciplined graphic designer who is intuitive and approaches all opportunities with an open mind. While she has diverse contrasting conceptual approaches, Sarah’s visual aesthetic often scales the spectrum of minimalism and intricate elegance.
Identity, Packaging, Digital, Advertising
The Ministry of Scoops
The Ministry of Scoops, a fictional locally and independently owned artisan ice cream business that gives back to its community by encouraging collaboration, promoting inclusivity and bringing everyone together through a love of ice cream.
Apollo Virtual Health Assistant
Apollo Virtual Health Assistant is a mobile app aimed to provide targeted users with a reliable and convenient tool that will enable them to be fully prepared to manage their medical health information and appointments. Apollo provides clarity by combatting confusion and disorganization prevalent within the public healthcare system.
Identity, Print, Digital
A fast-growing, urban neighbourhood with heavy tourism potential located in Lower Lonsdale on the edge of North Vancouver. The rebrand effectively responded to a need to balance the neighbourhood's existing history whilst integrating new urban modern elements that would attract tourism which will improve the local economy.