GDMA 2021 Menu

The Work

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This Folkhouse beer series highlights the places that allow people to connect and engage with one another.
The Folkhouse “Meet the Gang” beer series pokes fun at some of the most common and slightly “stereotypical” subcultures that walk the breezy Vancouver streets.
A redesign of Super One, the first official album of SuperM.
Mind Your Design is a 2-day educational national design for mental health conference that seeks to reduce the stigma of mental illness.
Uighur Voices is an humanitarian awareness campaign that educates people around the world of the Muslim concentration camp located in Xinjiang, China.
Cosmos is a mobile matchmaking app that allows the user to make matches and compare compatibility with others using horoscope information.
Qknown is an informative website to challenge the current wave of misinformation that we see flooding the technological age.
Pink Drink is digital lifestyle blog for pink champagne recipes.
The What’s Yours website is a resource for people who are uneducated or have questions about gender identity.
Coco Bark is a fictional chocolate company that specializes in delicious, succulent chocolate bark, coming in a variety of flavours and made with all-natural ingredients that are locally sourced.
The Runaways is a booklet created to communicate the weight and historical significance of the residential school program in Canada.
Chatime is a Taiwanese global teahouse franchise which operates in 38 countries.
Voices is a fictional organization that protects the human rights of workers in the BC restaurant industry.
Within BC's roots, stories of mythical creatures lurk. Folkhouse brewery uncovers local folkltales in it's limited edition series "Mythical Creatures".
Created by Dr. Folkhouse, the Mixer Elixir beer series is a limited edition set that revolves around the idea of 3 mysterious potions: Elixir of Life Orange IPA, Cure All Remedy Coffee Stout, and Snake Oil Growth Lime Sour and whether or not each of their statements are true.
Folkhouse is a fictional front house pub/brewery, their “Friday Night Series” is a variety pack of 3 beer types, each telling part of a story of a Friday Night at Folkhouse.
Hereabouts is a fictional restaurant that sources 95% of ingredients locally.
ACME De La Vie (ADLV) is a selective distribution high end brand from Seoul, South Korea.
Dancing Pickle Sandwiches is a sandwich shop built on the mantra that you can't take life too seriously.
Reborn Clothing Co. specializes in up-cycled and reworked clothing and aims to help reduce landfill waste and demand for fast fashion.
This is a redesign of Animal Planet's Endangered Species website.
Soul Soup is a fictional Vancouver Downtown Eastside Employment Initiative, aligned between The Rainier Hotel community and local restaurants, that focuses on reducing food waste and supporting women who are recovering from substance abuse.
The strategy for the concept of “State of Mind” is pattern-based, I started off with the names of the three beers and then associated a visual pattern and colours based on the names.
Atlantica Salmon is a concept that makes for flashy packaging of wild-caught Atlantic salmon, completely fish farm-free.
File Management - GDMA 2021 Cyberspace Showcase File Management - GDMA 2021 Cyberspace Showcase 100% 10 J26 BC Buddy is a packaging and branding project for a fictional cannabis company located in British Columbia. Screen reader support enabled. BC Buddy is a packaging and branding project for a fictional cannabis company located in British Columbia. Turn on screen reader support Carmen Cheung has left the document.
The concept of Nickels Cabinets' design is based around crafting the products and the artistry that comes with it.
Cheater is a gaming website, where people can read reviews, articles and walkthroughs of their favourite or upcoming games.
The Folkhouse Craft Brewery is a fictional craft brewery that is owned in a co-op style of business, in which members of the community are directly a part of the company's brand and business.
Koodo Mobile is a subsidiary of Telus mainly targeted towards younger customers.
Design Issues is the first American academic journal which examines design history, as well as provokes inquiry into the cultural and intellectual issues surrounding design.
Marmitts is a fictional brand that sells mittens to help bring the Vancouver Island Marmot, one of Canada’s most endangered mammals, back from the brink of extinction.
The packaging design for Serra contains collages that connect with the flavours of each product and how the product will make you feel.
Concignis is a fictitious non-profit company with a global cause.
Atlas: Travel Guidebook is “for the social traveller,” because a good travel app should connect the user to more than just the place.
So Delicious is a company that creates sustainable, delicious, dairy-free alternatives like ice cream, bars, and milk.
Mastermind is a high end brand operating out of Tokyo, Japan.
Data in Motion is a set of posters that showcases a series of metrics, some objective, others subjective.
Tofino's rebrand design is inspired by 70's typography, retro surf posters and the carefree energy this town evokes.
Scentuals is a skin care company that encourages their users to start and end their day with their products.
The Mitchell Press website redesign showcases Mitchell's diverse service offerings alongside a new navigation site map.
Ethereal is a case-study luxurious sub-brand airline division of Westjet.
Rainforest Foundation US is a non-profit NGO. The fictional rebrand would help the company succeed before climate change gets any worse.
Folkhaus Craft Brewery Collective is a fictional brewery that positions itself as a collective, where members can be directly active within the process. This design is a limited edition beer series, Meet the Gang.
This is a fictional campaign design for Destiny Rescue. This Christian, non-profit organization rescues and rehabilitates children enslaved in trafficking.
Flourish is an application that uses Cognitive Behavioural Therapy to aid people who suffer from disordered eating and aims to benefit users by creating a space to log meals, moods, habits and thoughts in a simple non-judgemental way.
An updated visual branding was also to be done for the Canada - A Learning Nation report, and the main concept was to give it a digital feeling due to the content talking about the current pandemic and the conditions surrounding it.
The goal of Cambie to Clark, an exhibit and microsite, is to focus on the humanity of the situation in the DTES.
Kin'ect is a mobile application for people who have been nationally or internationally adopted, giving them a place to share their experiences and tips, as well as to create a community.
This REI rebrand played off REI's strengths and revamped their look and feel without wiping away their character.
Rethinking Design is a publication design that uses expressive and distorted type combined with impactful photography to make a complex article digestable, meaningful, and attractive.
Designed and produced locally here in Vancouver, Canada, Orea is a fictional company that creates products such as outdoor clothing and active wear, as well as equipment for many outdoor activities.
Frank & Scents is a fictional candle manufacturer that sells light scented candles for long burning, and also sells matches that match the packaging.
This publication design uses expressive and distorted type combined with vivid photocollage and a whimsical, pastel colour palette to make a complex article digestable, meaningful, and attractive.
The new layout and content for volume 36 of Design Issues touches on design methodology using expressive type as a visual tool in place of iconography or photography.
This Tofino report was to act as a manifesto to "re-launch" Tofino. Both in the sense of a more accurate representation but also how it wanted to be viewed today and in the future.
Next Fest is a conceptual one day only event held in Deer Lake Park with a curated lineup of performers and artists from across different genres of music.
Onto the Next is a non-profit organization that aims to help young adults age out of the adoption system.
Chinatown Vancouver is an organization committed to the revitalization of Vancouver’s Chinatown.
This is a case study rebranding of an Islamic charitable organization and a grassroots social movement.
Imaginary Cow is a fictional vegan gelato truck (more like tuktuk) that travels around the Vancouver area serving high-quality gelato.
Dueck General Motors is a corporate rebrand for a well established corporate car dealership.
This design for the Canada - A Learning Nation report is more editorial and the concept is people interacting/functioning in their environment.
Kaiju Krunch is a fictional Japanese snack company based in British Columbia that aims to bring authentic Japanese recipes to North America.
The Folk Ales beer series for Folkhouse Brewing celebrates the history of folk music in BC and some of its wackiest characters.
Floresta Apparel is a non-profit clothing company whose profits go towards wildlife conservation and reforestation.
Plant Parenthood is an app for millennials that want trendy and aesthetic living spaces littered with plants, but are too busy to remember to take care of them.
Fuk Fire is non-profit organization created to help prevent and protect against wildfires in Oregon.
Breakout is a fictional skincare company that is based in Vancouver, Canada.
Benefact Graphx is a non-profit passion project, that designs educational media campaigns that help deliver continuous exposure around topics that have lost their relevance due to current priorities.
Trailer Park Winery makes no-fuss, boxed wine for the casual wine-drinker who wants good wine at a good price without all the hoopla.
VUDU is a collaborative contract-based packaging project, providing brand graphic essentials to be applied to the packaging itself.

The Cyberspace showcase supporters

  • Acuva
  • Burst
  • Colony Digital
  • Hangar 18
  • London Drugs
  • Mitchell Press
  • OXD
  • rethink
  • St Bernadine
  • Studio Think
  • tentree
  • The Social Agency
  • Toolbox Design
  • Widerfunnel
  • Will Creative
  • Wilson School of Design
  • Zak